Saturday, 20 June 2009
Wednesday, 17 June 2009
The Undernet?
So this morning I was casually scrolling through the Victoria Secret website whilst skyping my BFF's (as you do) when I came across this particular item.
Quickly skimming the page, my eyes alighted upon the words "NEW! Wireless bra" and this, I kid you not, was my instant reaction
me - "when did bra's start coming with internet connections?"
my friends - "*speechless from laughing at me*"
Now I'm sure your instant reaction is that this was a joke from me.... but it wasn't I genuinely thought that technology had come that far and I had just missed it (which says alot about the frequency I buy underwear). Of course as soon as i said it i realized how stupid i sounded, but it got me thinking.
How did it happen that netspeak has become so ingrained in my brain that my first thought regarding the words "wireless" is internet related?
And wow! Technology has come so far in the last 20 years that I actually think a wireless internet bra is plausible. Thats AWESOME!
Thoughts?
Questions?
Awesome?
DFTBA
Quickly skimming the page, my eyes alighted upon the words "NEW! Wireless bra" and this, I kid you not, was my instant reaction
me - "when did bra's start coming with internet connections?"
my friends - "*speechless from laughing at me*"
Now I'm sure your instant reaction is that this was a joke from me.... but it wasn't I genuinely thought that technology had come that far and I had just missed it (which says alot about the frequency I buy underwear). Of course as soon as i said it i realized how stupid i sounded, but it got me thinking.
How did it happen that netspeak has become so ingrained in my brain that my first thought regarding the words "wireless" is internet related?
And wow! Technology has come so far in the last 20 years that I actually think a wireless internet bra is plausible. Thats AWESOME!
Thoughts?
Questions?
Awesome?
DFTBA
Tuesday, 9 June 2009
Study time
The library has become so full at study time, that litterally the only space I could find with a powerpoint was under a desk in the reserve section.
Here's hoping I don't get kicked out if they notice (or if I fall asleep)
*photographic evidence here*
I actually kinda love this spot. its no less comfortable then the chairs, its cosy (kinda like a fort) I have a cushy sweater for my back... I think I'll keep coming here... just gimme a sheet for privacy and I could call it home :)(maybe next time I'll smuggle in a beanbag or a pillow... heehee
Not to mention I don't have to fight anyone for this spot, and If i fall asleep, I have much ore legroom then usual.
W00t. Pity, I have to ruin this awesome with study.
Here's hoping I don't get kicked out if they notice (or if I fall asleep)
*photographic evidence here*
I actually kinda love this spot. its no less comfortable then the chairs, its cosy (kinda like a fort) I have a cushy sweater for my back... I think I'll keep coming here... just gimme a sheet for privacy and I could call it home :)(maybe next time I'll smuggle in a beanbag or a pillow... heehee
Not to mention I don't have to fight anyone for this spot, and If i fall asleep, I have much ore legroom then usual.
W00t. Pity, I have to ruin this awesome with study.
Sunday, 7 June 2009
Cadbury advertisers are clearly on hallucinogenic drugs
Hey there, I’m Tabby, and these are my thoughts.
I’d say they won’t usually be this random, but I really can’t be sure… I tend to rant about randomness a lot.
Enjoy.
The advertising company Cadbury has hired is clearly on some sort of hallucinogenic drug. First the crazy drumming gorilla ad, and now the physically abnormal children with rhythmic eyebrow spasms. There latest ad’s make no sense, and this blog is here to tell you why.
What I would really like to know, above all else, is what the hell either of these things have to do with chocolate. I mean, I am all for thinking outside the box and finding creative ways to sell products that have been around for years, but this is just crazy. For some ungodly reason, the advertising people see to think that the random addition of the colour purple to these advertisements will automatically link in people’s mind to the chocolate. Uh… since when does a particular product hold the mind monopoly of a colour?!
First, lets take the gorilla ad. In what I can only call an obvious show of the deteriorating mental facilities of the western world, this ad has now reached almost cult status. But let’s break it down for a sec.
What we have is an animatronics gorilla, particularly reminiscent of the sentient Gorilla friend/mentor of George from George of the Jungle. That in itself worries me. I am of the camp that believes that human-esq. animals should remain within the domain of classic novels such as Narnia; cartoons that cast animals as cute and nice, perpetuating a tradition of guilt and vegetarianism within our children; classic Disney cartoon movies (ala Lion King) and adult cartoons like family guy, who use it for pointless jokes. Any use outside these bounds creates disturbing, ridiculous and frankly intelligence insulting results. (Recent examples of this are the ridiculous flop of Beverley Hills Chihuahua and the less recent Racing Stripes (it features a talking zebra and flies, in case you happily haven’t sat through that monstrosity.)
So, ignoring these clear outlines, they involved an anthropomorphised Gorilla. Having now crossed the line into “ridiculous mind numbing idiocy entertainment” they decide to go further.
Going to the next level, they take an iconic 80’s song, “in the air tonight” by Phil Collins, which of course, clearly evokes consumer feelings in the chocolate eating masses… I guess.
And then they decide to combine these two elements, into an ad of epic fail – a gorilla… playing the drums for Phil Collins.
… I mean, WTF! This makes like… absolutely no sense. Like, where in the world of chocolate and related confectionary does it say that gorillas playing drums make sense as an advertising campaign? Were they about to launch gorilla flavoured chocolate? Because that is the only feasible explanation.
Yeah, that’s all I’m going to say on that ad.
Moving on, the newest addition to the Cadbury spazz ad family, the eyebrow ad.
Now this ad, I must say, is marginally more entertaining. For one thing, it doesn’t involve an anthropomorphic animal, which is a definite step up. It also involves children, and, this is important, children who are neither annoying, Australian, dubbed or exaggeratedly cute.
Unfortunately, it shares the previous ad’s penchant towards strange, pointless and un-chocolate related themes.
The main idea of the ad is young boy and girl wiggling their eyebrows in rhythmic patterns, based on a vaguely techno beat playing in the background. At one point the girl pulls out a balloon and starts letting the air out in a manor that creates squeaks which also fit with the song.
Uh… eyebrows are part of the face, and so is the mouth and you use your mouth to…eat chocolate. Yeah, that’s all I got to connect these two things.
So besides the fact that this ad completely shuts itself off from any relation to the product it’s attempting to sell, this ad also goes on WAAAY to long. I mean, like, way too long. The eyebrow things, gets old in about 6 seconds, and the ad lasts around 20-40. UGH.
As in the Gorilla ad, Purple sees to be the only link between to product and the ad, but even this is not obvious.
In the end though, I guess I must applaud these advertisements. If there aim is to defy advertising conventions, and ignore their product in favour of being interesting and memorable, well they succeed.
Tell me what you think in the comments!
I’d say they won’t usually be this random, but I really can’t be sure… I tend to rant about randomness a lot.
Enjoy.
The advertising company Cadbury has hired is clearly on some sort of hallucinogenic drug. First the crazy drumming gorilla ad, and now the physically abnormal children with rhythmic eyebrow spasms. There latest ad’s make no sense, and this blog is here to tell you why.
What I would really like to know, above all else, is what the hell either of these things have to do with chocolate. I mean, I am all for thinking outside the box and finding creative ways to sell products that have been around for years, but this is just crazy. For some ungodly reason, the advertising people see to think that the random addition of the colour purple to these advertisements will automatically link in people’s mind to the chocolate. Uh… since when does a particular product hold the mind monopoly of a colour?!
First, lets take the gorilla ad. In what I can only call an obvious show of the deteriorating mental facilities of the western world, this ad has now reached almost cult status. But let’s break it down for a sec.
What we have is an animatronics gorilla, particularly reminiscent of the sentient Gorilla friend/mentor of George from George of the Jungle. That in itself worries me. I am of the camp that believes that human-esq. animals should remain within the domain of classic novels such as Narnia; cartoons that cast animals as cute and nice, perpetuating a tradition of guilt and vegetarianism within our children; classic Disney cartoon movies (ala Lion King) and adult cartoons like family guy, who use it for pointless jokes. Any use outside these bounds creates disturbing, ridiculous and frankly intelligence insulting results. (Recent examples of this are the ridiculous flop of Beverley Hills Chihuahua and the less recent Racing Stripes (it features a talking zebra and flies, in case you happily haven’t sat through that monstrosity.)
So, ignoring these clear outlines, they involved an anthropomorphised Gorilla. Having now crossed the line into “ridiculous mind numbing idiocy entertainment” they decide to go further.
Going to the next level, they take an iconic 80’s song, “in the air tonight” by Phil Collins, which of course, clearly evokes consumer feelings in the chocolate eating masses… I guess.
And then they decide to combine these two elements, into an ad of epic fail – a gorilla… playing the drums for Phil Collins.
… I mean, WTF! This makes like… absolutely no sense. Like, where in the world of chocolate and related confectionary does it say that gorillas playing drums make sense as an advertising campaign? Were they about to launch gorilla flavoured chocolate? Because that is the only feasible explanation.
Yeah, that’s all I’m going to say on that ad.
Moving on, the newest addition to the Cadbury spazz ad family, the eyebrow ad.
Now this ad, I must say, is marginally more entertaining. For one thing, it doesn’t involve an anthropomorphic animal, which is a definite step up. It also involves children, and, this is important, children who are neither annoying, Australian, dubbed or exaggeratedly cute.
Unfortunately, it shares the previous ad’s penchant towards strange, pointless and un-chocolate related themes.
The main idea of the ad is young boy and girl wiggling their eyebrows in rhythmic patterns, based on a vaguely techno beat playing in the background. At one point the girl pulls out a balloon and starts letting the air out in a manor that creates squeaks which also fit with the song.
Uh… eyebrows are part of the face, and so is the mouth and you use your mouth to…eat chocolate. Yeah, that’s all I got to connect these two things.
So besides the fact that this ad completely shuts itself off from any relation to the product it’s attempting to sell, this ad also goes on WAAAY to long. I mean, like, way too long. The eyebrow things, gets old in about 6 seconds, and the ad lasts around 20-40. UGH.
As in the Gorilla ad, Purple sees to be the only link between to product and the ad, but even this is not obvious.
In the end though, I guess I must applaud these advertisements. If there aim is to defy advertising conventions, and ignore their product in favour of being interesting and memorable, well they succeed.
Tell me what you think in the comments!
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